Website Copy and Content That Explains Why You’re the Right Choice
Good design gets attention, but words are what persuade. We write clear, honest copy for your website, blog, and social pages, written for your customers instead of for awards, so visitors understand what you do and know what to do next. For businesses in Zambia, the UK, and the US.
Written for Your Customers
Plain language that answers what they’re asking, not jargon that impresses nobody.
Honest, Not Hype
No inflated claims. Everything we write is something you can stand behind.
Built to Be Found
Written with search in mind, so the right people can find it on Google.
Most Websites Don’t Have a Design Problem. They Have a Words Problem.
Visitors decide in seconds whether a business is right for them. If your pages are vague, full of buzzwords, or written about you instead of your customer, they leave without contacting you, however good the design looks.
We write the words that do the work: what you offer, who it’s for, why you’re a sensible choice, and what to do next. It suits businesses writing a new website, refreshing one that no longer reflects the business, or keeping a blog or social pages active. You’ll review and approve everything before it goes live.
Core Development Components
- Website pages
- Blog articles
- Social media captions
- Service descriptions
- Google Business Profile text
- Ad copy
What Our Content and Copywriting Covers
The writing behind a site that explains itself, builds trust, and gets people to act.
Website
Copy
Home, About, Services, and Contact pages that say what you do, who it’s for, and what to do next.
Service
Pages
Each service explained clearly, with the details customers look for before they call or buy.
Blog
Articles
Useful articles that answer your customers’ questions and bring search visitors.
Social
Captions
Short, clear posts in your tone, ready to schedule on all off your social media platforms.
Google Business
Profile Text
Your description, services, and posts written to help you appear in local searches.
Ad
Copy
Honest, focused wording for Meta and Google ads that match what’s on your page.
Editing &
Rewrites
Already have text? We tidy it up, tighten it, and fix what’s confusing or outdated.
Tone &
Wording Guide
A short summary of your business’s voice, so everything you publish stays consistent.
Content Within Our Packages and Plans
Copywriting is built into our website packages and monthly marketing plans, with no hidden costs. Here’s where it’s included. Full details are on the Web Design and Digital Marketing pages.
Marketing plan: Growth
Ongoing blog and website content.
$300/ month
Billed monthly, no contract.
- Blog or website content creation
- 10 social media posts per month
- On-page SEO improvements
- Monthly check-in call
Popular
Website package: Growth
Core page copywriting included with your new website.
$850/ one-time
Billed monthly, no contract.
- Up to 10 pages
- Core page copywriting included
- Google Business Profile setup
- Social media account setup
- 3 months free support
Website package: Full Digital Presence
Full copywriting across every page.
$1,500/ one-time
Billed monthly, no contract.
- Everything in Growth
- Full copywriting across all pages
- 3 months of social media content
- Analytics setup and first monthly report
FAQ
Common Questions About Content and Copywriting
How do you learn about my business?
We start with a short conversation or questionnaire covering what you do, who your customers are, and how you’d describe yourself. We write from that, so the copy sounds like your business, not a template.
Do I get to review and change the copy?
Yes. You see everything before it goes live and get two rounds of revisions.
Who owns the copy?
Once your project is paid in full, the copy belongs to you.
How quickly will you respond?
within one working day.
Can you write about technical, legal, or regulated topics?
Will the copy help me rank on Google?
Will the copy help me rank on Google?
Clear, useful writing helps, and we use the words your customers search for. Ranking also depends on your whole site and ongoing SEO work, so we can’t promise positions. See our SEO service.
Ready for Words That Work as Hard as Your Website?
Tell us about your business and we’ll recommend what to write first, whether that’s a full website, a few key pages, or a rewrite of what you already have.
- Free consultation, no obligation
- You review and approve everything
- Plain language, no jargon or hype